March 2019
Fresh out the box: Avery Dennison’s footwear toolkit
We are pleased to announce the release of the Avery Dennison footwear toolkit.
We recently joined forces with the Klabu Foundation which funds new sports facilities, buys equipment and trains local sports managers in refugee camps. Through our expertise in team sports embellishments, we supplied the distinctive chest and sleeve logos, back graphics and neck tape for the shirts, as well as hang tags and packaging for the kits. The Klabu sports club is now a permanent project, with a view to setting up similar sports clubs in more refugee camps worldwide.
Much more than a badge, these kits help unite a community of different beliefs and backgrounds. They bring people together through a sense of shared purpose. In a difficult world full of division, they give players and staff a collective pride.
“It’s a great privilege to work with Avery Dennison on our mission to set up sports clubs with young refugees. During the entire process, from creation to promotion of the kits linked to the sports clubs, Avery Dennison has been advising and supporting us to reach the highest standard. Thanks to them, we’re able to multiply our impact”.
Jan van Hövell, Founder, Klabu Foundation
See and support Klabu at klabu.org
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